Our Story

Tallie was founded by Ella after she moved to the Gold Coast to build the life she had always dreamed of - one centered around sunshine, the ocean, movement, and meaningful connection. What began as a personal leap toward living more intentionally has become something she now gets to live every single day.

Inspired by this lifestyle, Ella set out to create products that feel versatile, timeless, and ready for every adventure. At its heart, Tallie is about connection - designed to be enjoyed, shared, and woven into moments with the people who matter most. From early design and testing through to bringing the brand to life, those closest to Ella have been part of the journey, helping shape the story and community behind Tallie.

A born entrepreneur, Ella has built thriving communities through her business and life ventures.

After moving to the Gold Coast in October 2023, a series of life events reinforced her belief that life is short and meant to be lived fully - taking risks, embracing change, and prioritising what truly matters.

This perspective shaped her vision for Tallie. Ella set out to design a product that could be enjoyed and shared, encouraging people to slow down, connect, and create lasting memories with those they cherish.