Our Story

Tallie was founded by Ella after she moved to the Gold Coast to build the life she'd always wanted, one built around sunshine, the ocean, movement, and connection with the people who matter most.

That move sparked the idea for Tallie. Products that are versatile, timeless, and made to be part of real life, not just the big moments, but the everyday ones too. From the earliest designs to where Tallie is today, the people closest to Ella have helped shape it every step of the way.

A born entrepreneur, Ella has built thriving communities through her business and life ventures.

After moving to the Gold Coast in October 2023, a series of life events reinforced her belief that life is short and meant to be lived fully - taking risks, embracing change, and prioritising what truly matters.

This perspective shaped her vision for Tallie. Ella set out to design a product that could be enjoyed and shared, encouraging people to slow down, connect, and create lasting memories with those they cherish.